THE SECRET TO FASHION STARTUPS SUCCESS: US

BRAND AND PRODUCT CONSULTING, MENTORING AND WORKSHOPS FOR FASHION AND WELLNESS BRANDS

Meet Paula

I’ve spent the last 20 years working across the global fashion industry, shaping products, building ranges and navigating sourcing at scale for major international brands.

My career has taken me from trading internationally across Europe, the US, Brazil and the Far East, to living in China for over three years, where I led product development and sourcing teams at the heart of production. That experience gave me a deep, practical understanding of how products are truly made — from fabric decisions to factory relationships and timelines.

Alongside consulting, I’m also the founder and Creative Director of Flowfit Activewear. Building Flowfit means I don’t just advise from theory — I’ve lived the founder journey, taking an idea from concept to a brand loved by its end customer.

Today, I bring together industry expertise and real founder insight to support fashion brands with thoughtful, hands-on guidance — helping founders build strong, considered businesses with confidence.

ABOUT ME

Our Services

Secure your spot

If you’re ready to build with clarity and intention, secure your session below.

Each booking is prepared for in advance to ensure our time together is strategic, focused and impactful. Availability is limited to maintain a high level of support.